Alternative Protein Innovation Moving Mainstream
According to a McKinsey report, the market for alternative protein is valued at approximately $2.2bn compared with a global meat market of approximately $1.7 trillion. Given that the market for meat has been around significantly longer than the market for alternative proteins, this shows impressive growth from a relatively new segment. The opportunities in the […]
Enriching Milk with Nutritional and Multifunctional Fibres
This article is the first of what will be a two-part series looking at the current gaps in the overall value proposition between animal and plant-based protein sources with a focus on the use of multifunctional fibres. I will be using as an example the dairy milk industry and the newer, competing plant-based “mylk” (a […]