On-demand expertise for food innovators

Fractional services to support brands big and small

inewtrition provides access to an integrated, globally distributed network of over 30,000 professionals in the categories of food science, technology, nutrition, and wellness.

Established
brands

Maintain relevance and drive business growth

Investors & strategics

Fuel success with data-centric insights and strategies

Fueling success with data-centric strategies

To thrive, you need insights that are not just accurate but actionable. That’s where In4sight® comes in.

Our tailored AI/ML-powered platform delivers unparalleled insights, enabling you to navigate complexities, identify opportunities, and mitigate risks with confidence.

Precision analysis and expert insight

At inewtrition, we not only make sure you get the right answers, we make sure you ask the right questions. The precise analysis tools and processes we deploy, combined with our extensive industry knowledge and experience enables the empowerment to make sound investment decisions within a rapidly evolving landscape.

Our founder

With over 25 years of expertise, Dr. Raphaëlle O’Connor is a visionary leader in food and beverage innovation, technology, and customised nutrition. Her dynamic guidance has driven successful product launches for renowned international companies and her passion lies in pioneering integrative nutrition and health solutions.

Latest blog posts

Explore the latest articles in food and beverage innovation and technology. Read about insights on flavour, personalised nutrition, food safety and much more.

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Insights Hub

The Estrobolome: Understanding Its Role in Women’s Hormonal Health

Discover the estrobolome's impact on estrogen metabolism & women's health. Expert insights on diet, supplements, & lifestyle to manage hormonal balance.

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NPD, Research & Formulation

Red Dye 40: What is it and why the concern?

Explore the controversy surrounding Red Dye 40 in light of the FDA's ban on Red Dye 3. Learn about its uses, health concerns, and natural alternatives in food and beverages.

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Food Technology & Innovation

Coffee market – How to innovate faster, better and cheaper with Chinese partners

Explore how Chinese manufacturers are empowering entrepreneurs to disrupt the coffee industry with advanced technology and affordable solutions.

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Clean Science & Natural Ingredients

Colouring foodstuffs as alternatives to e-number additives

Learn about the key differences between about these two components and why colouring foodstuffs are fast becoming more popular in the 'cleaner' food and beverage world.

Webinars & Videos

Agile Innovation & Upscaling: Unlocking success for startups

Designed for startups and entrepreneurs, this two-part webinar leverages the expertise of industry veterans to dig into each step of the process on how to successfully get your products on shelves.

Winning at the Science and Business of Personalised Nutrition

Esteemed industry experts join Raphaelle O’Connor for not one, but two online events to discuss the state of the personalised nutrition industry and opportunities to deliver evidence-based solutions that meet consumers’ expectations and health needs.

Food and Beverage Development

A free masterclass covering medical nutrition, FSMP, functional foods, and more, led by inewtrition’s founder in collaboration with MassChallenge Switzerland.

Exclusive templates, presentation decks and more!

Discover a treasure trove of valuable FnB insights, innovation reports, and presentations available for download.

Customised Nutrition - A Commercial Opportunity

Customised nutrition is the future of the food and beverage industry, and the intersection of technology and nutrition is opening up endless possibilities. Elevate your brand, delight your customers, and optimise well-being with inewtrition’s exclusive report.

Pocket Guide: Checklist to assess fibres as functional ingredients

Stay ahead in the world of nutrition with a detailed checklist covering crucial fibre properties and attributes. Elevate your formulations and make informed decisions on fibre selection for your next project.

Textures of the Future: Food and beverage sensory innovation

Follow our design thinking and consumer-centric approach to develop products of the future with a deep understanding of sensory innovation.

Innovation opportunities for probiotics in China

What are the criteria for successful innovation in this booming market intersecting food, health and nutrition?

What our clients have to say

We’re proud to collaborate with a wide range of businesses from industry
giants to innovative startups.

We’re proud to collaborate with a wide range of businesses from industry giants to innovative startups.

"Raphaelle has played an important role in shaping the trajectory of our supplement brand business. Her wealth of expertise and profound understanding of the market landscape both in Europe and the US have helped us identify promising market opportunities that perfectly align with our brand's vision and goals."

Maria Cebrian- TERRASEED CEO -

"Formulations are tricky but she managed to help me tweak the necessary. She’s responsive, knows her stuff, listens well, takes notes to use later and is just a genuinely nice person to work with. Probably why I’ve been a returning client for a while now. Highly recommended and I will be returning with new projects in the near future. Thanks Raph"

Aschton Hansen- ACTIVE VITA FOUNDER -

"Raphaëlle has a truly extensive knowledge of food science and product development. She is a great listener and has been providing us with very valuable and actionable recommendations throughout our journey. She is very easy to work with, super responsive and highly enthusiastic and insightful about food innovation, specifically in the field of alternative proteins which is our focus. We strongly recommend her!"

Nicolas Morin-Forest- GOURMEY CO-FOUNDER & CEO -

Over the past four-or-so years, I have worked with Raphaëlle on a variety of projects focused on identifying emerging and future global and regional health and wellness and nutrition trends in food, beverages, and supplements. Raphaëlle has been a valuable partner for each project; her deep and nuanced knowledge of these spaces has yielded cutting-edge and powerful trends that point the way for future innovation. Not only is she fast and efficient in turning around work, she is also diligent, thorough, and responsive in her research and consulting.

Stas ShectmanThe Hartman Group

"Formulations are tricky but she managed to help me tweak the necessary. She’s responsive, knows her stuff, listens well, takes notes to use later and is just a genuinely nice person to work with. Probably why I’ve been a returning client for a while now. She is very accommodating and makes every effort to jump on a call, even if we are on completely opposite time zones. Highly recommended and I will be returning with new projects in the near future. Thanks Raph"