Consumption Rituals: Consumer-Centric Innovation Approach
Food means different things to different people. For some, it is merely a source of energy and is seen as fuel. For others though, food is a large part of their daily routine, so much so that other activities are often planned around mealtimes and other consumption rituals. Food can be a connector. A conversation-starter. […]
How personalised nutrition strategies are impacting the future of food.
Ultimately, every single person is different when it comes to health and well being through nutrition. We all have a specific DNA, blended with different eating habits, daily activity levels, and degrees of allergies or reactions to certain foods. That is why it would be almost impossible to provide a one-size-fits-all approach to nutrition. We […]
Big Data: Big Influence on our Food Industry
Big data was once only something that big business could take advantage of but now, thanks to the growth and availability of certain technologies, start-ups and smaller companies can also access and benefit from what big data has to offer. Increased consumer understanding, shopper behaviour and an ability to design and develop food products that […]