inewtrition – Food Product Development Company

Flavour wheels in the food industry

New food development innovation wheel

A flavour wheel is a graphical representation of flavour components found in foods and beverages. It breaks down taste experiences into individual elements, helping experts pinpoint and communicate nuances.

US approval of stem cell meat paves the way for a revolutionary future of food

Lab-grown chicken on a plate surrounded by laboratory equipment

According to the Good Food Institute, global investments in alternative proteins, including cultivated meat, reached $2.9 billion in 2022, indicating a substantial commitment from investors. Now, in a groundbreaking development, the United States has granted regulatory approval for the production and sale of stem cell meat, marking a significant milestone in the realm of alternative […]

Consumers’ motivations and expectations toward functional foods

A pair of glasses reflecting a colorful assortment of fruits and vegetables

Having a healthier life, living longer, looking fit, having the satisfaction of opening a beautiful package, or simply eating something tasty. What makes people buy functional foods among so many options they find on the market? This article will discuss customers’ motivations and expectations when purchasing functional food products. Furthermore, it will paint a picture […]

Power of open innovation for the food and beverage industry

The power of open Innovation - Blog image

Many food companies desire to innovate to meet consumer demands and stand out from competitors. But innovation doesn’t always come easily.

That’s why many turn to a little extra help. Read on to learn how open innovation can help boost your business and how to do it the right way…

Virtual NPD Can Improve Your Time to Market

Assorted fruit-cogs on a plate, including sliced apples, oranges, and grapes.

When the pandemic began just under one year ago, new product development (NPD) was dropped from the priority list for many functional food and beverage businesses. The food industry has since adapted to the new normal. And virtual NPD and innovation strategies quickly became part of that. A McKinsey analysis found that companies that invest […]

Developing Functional Foods & Beverages for Preventive Nutrition

Fruits, vegetable and bottle water

Discussions around the subject of preventive healthcare and preventive nutrition have become more prevalent over the past year when the impact of COVID-19 forced us to look at our habits with regards to taking care of ourselves and managing our own health. Preventive health measures aim to look at how we can prevent certain illnesses […]

Sensory Science for Consumer-Centric Product Development

Sensory science

The effective use of sensory science has the power to elevate your product development process and give you that competitive edge to gain success in the market. Putting the consumer first in the new product development process is key to greater success. Unlocking the answers to what it is that consumers want will help to […]

Can a Food Product Development Consultant Help You Innovate?

watermelon

Developing new food and beverage products can often be an overwhelming task which is why more and more elements of that process are being increasingly outsourced to people like me – a food product development consultant. With this rapid increase in demand for food product development consultancy comes a confusion of what it is we […]

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