inewtrition – Food Product Development Company

Virtual NPD Can Improve Your Time to Market

Assorted fruit-cogs on a plate, including sliced apples, oranges, and grapes.

When the pandemic began just under one year ago, new product development (NPD) was dropped from the priority list for many functional food and beverage businesses. The food industry has since adapted to the new normal. And virtual NPD and innovation strategies quickly became part of that. A McKinsey analysis found that companies that invest […]

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