Gut health: The Gateway To Wellness

Gut Health: the gateway to wellness

Gut health is becoming a concern for consumers who want to improve their body systems,  with 45% of them considering it to be extremely important to the body’s health, according to a recent study by Health Focus International. Therefore, the digestive system is known as the “gateway to wellness”. In order to keep the digestive […]

Power of open innovation for the food and beverage industry

Open innovation in the food industry

Power of open innovation for the food and beverage industry Many food companies desire to innovate to meet consumer demands and stand out from competitors. But innovation doesn’t always come easily. That’s why many turn to a little extra help. Read on to learn how open innovation can help boost your business and how to […]

Are probiotics the next dietary strategy against brain aging?

Probiotics fight brain aging?

Cognitive decline, memory impairment, and mental health issues like depression and anxiety are common among older adults.  Due to the close relationship between gut microbiota and the central nervous system (CNS), there’s a great interest in using probiotics to modulate the gut microbiome and enhance brain health.  Probiotics are live organisms that confer a health […]

Innovation in subsistence marketplaces – More to be revealed…

Innovation in subsistence marketplaces

Low income marketplaces may be a challenge for innovation in consumer’s health through nutrition, since the availability of resources, technologies and margins to innovate are smaller. At the same time, it is possible to create new products or formats with improved nutritional profile and functionality to fit a specific lifestyle, different resources or climate. With […]

What are medical foods and what is their role in therapeutic nutrition?

What are medical foods?

What are medical foods, and what is their role in therapeutic nutrition? According to the FDA, they must have the following characteristics: Specially formulated for consumption or enteral administration under the supervision of a physician. Intended for the specific dietary management of a disease or condition with established nutritional requirements based on recognized scientific principles […]

Ensure your food business catches the wave with early signals & trends

iNewtrition Early Signals warnings

What would you be able to achieve if you could correctly identify the right up-and-coming trends for your business or category? It would likely make a big difference to the overall strategic decisions you make as well as inspire different product innovations and ideas. In turn, this could lead to more confident and successful first-to-market […]

How to Close the Food Innovation Gap

Food Science, Technology & Chemistry

What is an Innovation Gap? An ‘Innovation Gap’ occurs when the belief in the importance of food innovation for future success is present within an organisation or brand.  But that same organisation or brand is not satisfied with their current level of innovation. This gap between what they know to be important and true (i.e. […]

Virtual NPD Can Improve Your Time to Market

Virtual NPD iNewtrition

When the pandemic began just under one year ago, new product development (NPD) was dropped from the priority list for many functional food and beverage businesses. The food industry has since adapted to the new normal. And virtual NPD and innovation strategies quickly became part of that. A McKinsey analysis found that companies that invest […]

Sugar Reduction Innovation Hitting the Sweet Spot

Sugar Reduction sweetness Innovation

A mindset shift has occurred over the past year. And many businesses are realising that those who do not innovate, do not move forward. Innovative companies are more profitable in the long run so a clearly defined innovation roadmap can be a large part of the pathway to success in our Covid-impacted world. This type […]

Sensory Science for Consumer-Centric Product Development

consumer-centric innovation iteration increment disruption

The effective use of sensory science has the power to elevate your product development process and give you that competitive edge to gain success in the market. Putting the consumer first in the new product development process is key to greater success. Unlocking the answers to what it is that consumers want will help to […]